HBR's 10 Must Reads on Business Model Innovation

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· Gildan Media · Narrated by Christopher Douyard
Audiobook
4 hr 54 min
Unabridged
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About this audiobook

Rethink how your organization creates, delivers, and captures value-or risk becoming irrelevant. If you listen to nothing else on business model innovation, listen to these ten articles. We've combed through hundreds of Harvard Business Review articles and selected the most important ones to help you reach new customers and stay ahead of your competitors by reinventing your business model. This book will inspire you to: assess whether your core business model is going strong or running out of gas; fend off free and discount entrants to your market; reinvigorate growth by adding a second business model; adopt the practices of lean startups; develop a platform around your key products; and make business model innovation an ongoing discipline within your organization.

About the author

Harvard Business Review is the leading destination for smart management thinking. Through its flagship magazine, books, and digital content, Harvard Business Review provides professionals with rigorous insights and best practices to lead themselves and their organizations more effectively and to make a positive impact.

Clayton M. Christensen was the Kim B. Clark Professor of Business Administration at Harvard Business School. He authored eight critically acclaimed books, including the bestsellers How Will You Measure Your Life? and The Innovator's Dilemma. He cofounded Innosight, Rose Park Advisors, and the Clayton Christensen Institute.

Mark W. Johnson cofounded the strategy and innovation management consultancy Innosight with Clayton M. Christensen in 2000. His books include Dual Transformation and Reinvent Your Business Model. He lives in Belmont, Massachusetts, with his wife, Jane Clayson Johnson, and their young children.

Rita Gunther McGrath, a professor at Columbia Business School in New York, is one of the world's leading experts on strategy in highly uncertain and volatile environments. She has coauthored several popular books, including Discovery-Driven Growth, MarketBusters, and The Entrepreneurial Mindset.

Steve Blank is an entrepreneur, consulting associate professor at Stanford, and a senior fellow of innovation at Columbia. Coauthor of the bestselling books The Four Steps to the Epiphany and The Startup Owner's Manual, he is known as the father of modern entrepreneurship.

Christopher Douyard took the backroads to audiobook narration, though he is no stranger to performing. Christopher has nourished a passion for books and storytelling since his youth, when he would devour Tolkien and the Encyclopedia Britannica with equal abandon. He records from his studio in central Connecticut.

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