Competition Demystified: A Radically Simplified Approach to Business Strategy

Bruce C. Greenwald · Judd Kahn

nov 2018 · Tantor Media Inc · Narración de Timothy Andrés Pabon

Información sobre este audiolibro

Bruce Greenwald, one of the nation's leading business professors, presents a new and simplified approach to strategy that cuts through much of the fog that has surrounded the subject. Based on his hugely popular course at Columbia Business School, Greenwald and his coauthor, Judd Kahn, offer an easy-to-follow method for understanding the competitive structure of your industry and developing an appropriate strategy for your specific position. Over the last two decades, the conventional approach to strategy has become frustratingly complex. It's easy to get lost in a sophisticated model of your competitors, suppliers, buyers, substitutes, and other players, while losing sight of the big question: Are there barriers to entry that allow you to do things that other firms cannot?

Acerca del autor

Bruce C. Greenwald was founding director of the Heillbrunn Center for Graham and Dodd Investing at Columbia Business School from 2001 until his retirement in 2019. He has also been chairman of Paradigm Capital Management since its founding in 2007 and the director of research at First Eagle Funds from 2007-11.

Judd Kahn is currently a partner in Davidson Kahn Capital Management. He started his professional career as a historian, worked as a consultant and financial executive, and has been involved in investment management since 2000. He has a doctorate in history from UC Berkeley.

Timothy Andres Pabon is an actor and Spanish and English voice-over artist/audiobook narrator from Washington DC. He has recorded over 140 books, one of which was nominated for a 2015 Society of Voice Arts and Sciences Award and another which received an AudioFile Earphones Award as part of an ensemble cast in 2014.