Contemporary Sport Management 5th Edition

Pedersen, Paul M. · Thibault, Lucie

Jul 2014 · Human Kinetics

About this ebook

Contemporary
Sport Management, Fifth, provides students with an overview of
sport management by presenting extensive discussions of the foundational
aspects of the profession and current topics from the field. The fifth edition
continues to engage students with a full-color format and an integrated web
study guide. The text also discusses the role of social media in
revolutionizing the industry and the significance of sport as an international
institution. Students will learn the relevance of legal, sociocultural,
historical, political, and psychological concepts to the management of sport;
the professional skills and attitudes of successful sport managers; and ways in
which the globalization of sport continues to affect sport management
professions.