The 12 Week Year: Get More Done in 12 Weeks than Others Do in 12 Months

Brian P. Moran · Michael Lennington

May 2013 · Sold by John Wiley & Sons

About this ebook

The guide to shortening your execution cycle down from one year to twelve weeks

Most organizations and individuals work in the context of annual goals and plans; a twelve-month execution cycle. Instead, The 12 Week Year avoids the pitfalls and low productivity of annualized thinking. This book redefines your "year" to be 12 weeks long. In 12 weeks, there just isn't enough time to get complacent, and urgency increases and intensifies. The 12 Week Year creates focus and clarity on what matters most and a sense of urgency to do it now. In the end more of the important stuff gets done and the impact on results is profound.

• Explains how to leverage the power of a 12 week year to drive improved results in any area of your life
• Offers a how-to book for both individuals and organizations seeking to improve their execution effectiveness
• Authors are leading experts on execution and implementation

Turn your organization's idea of a year on its head, and speed your journey to success.

Ratings and reviews

It is a great book with some interesting concepts. I do intent to start my first 12 week year NOW! My only grip is that it is quite salesy, and there are many testimonials in the book with the intention of you further investing in the product. It is also quite difficult to find all the freehand resources - there are some, not all. You have to buy the achieve! programme to access all this. Anyway, some great information and something I will use from making up my own paperwork.

I found the book really convenient and interesting, so many good advises and concepts I will definitely put in practice. The language is very easy to understand and the information very useful.

This is one of the best books I've ever read. I have already started putting things into play and have seen the difference thank God for introducing me to this book.

About the author

BRIAN P. MORAN is founder and CEO of The Execution Company, an organization committed to improving the performance and enhancing the quality of life for leaders and entrepreneurs. He has served in management and executive positions with UPS, PepsiCo, and Northern Automotive and consults with dozens of world-class companies each year. As an entrepreneur, he has led successful businesses and been instrumental in the growth and success of many others. In addition to his books, Brian has been published in many of the leading business journals and magazines. He is a sought-after speaker, educating and inspiring thousands each year. Brian lives in Michigan with his wife Judy and their two daughters.

MICHAEL LENNINGTON is Vice President of The Execution Company. He is a consultant, coach, and leadership trainer, and an expert in implementing lasting change in organizations. He works with clients in the U.S., Europe, Asia, and the Middle East to help them implement corporate initiatives that drive sales, service, and profitability. Michael holds a BS from Michigan State University, and an MBA from Ross School of Business at the University of Michigan. He lives with his wife Kristin and their children in northern Michigan.